Singapore’s retail sector, a vital component of the economy, is undergoing a profound transformation. The accelerated digitalisation driven by Covid-19 and evolving consumer preferences are reshaping the industry. To adapt, retailers must focus on reskilling and upskilling their workforce. The Jobs Transformation Map (JTM) for Retail provides a strategic framework to guide this transition, supported by the Jobs-Skills Integrator for Retail (JSIT-R). This article explores key trends, impacts on job roles, and the opportunities for skills development essential for navigating the evolving retail landscape.
The retail industry is undergoing significant transformations driven by evolving consumer behaviours, innovative strategies and technological advancements:
The shift towards a digital and data-driven environment has substantial implications for various roles. The challenges in attracting skilled talent and the transformation fatigue from rapid changes further impacted the identified roles below:
As the retail sector evolves, several new job roles are emerging, reflecting the industry's shift towards technological innovation and enhanced customer experiences. Here are the 9 key roles:
As Singapore’s retail sector evolves, job reskilling and upskilling will be vital in adapting to technological changes and shifting consumer demands. JSIT-R and its partners can provide support for retail sector to enhance and transform their workforce through upskilling and reskilling. The programme equips retail professionals with essential skills via tailored training, focusing on digital tools, customer engagement, and operational efficiency to maintain a competitive edge in a dynamic industry.
Courses/Programmes & Dates
• Structure Career Planning Workshop (6 March 2025)
• BDO Digital Diagnostic Programme (On-going)
• Digital Marketing (On-going)
• Engage in Service Innovation Initiatives (SF) (On-going)
• Using Digital Technology Tools at the Workplace (On-going)
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